Empire State Warranty Update — February 2026

Posted: February 4, 2026

This month, we’re diving into a powerful Q&A with our founder, Steve Blanchard, the launch of our simplified Car Care Plus program, industry trends from NADA 2026 & more! Let’s dive in.

🛠️ Introducing: Car Care Plus

We’ve reworked and rebranded our Car Care lineup to better serve dealers and customers alike.

Car Care Plus is everything you loved about the original Car Care Plan — with added maintenance perks like oil changes, tire rotations, and single-use services (e.g., battery replacement, cooling system).

It comes with the following plan tiers:

  • Powertrain
  • Powertrain+
  • Comprehensive
  • Elite

And our former CCA+ will now be known as CCA+ State of Mind — a streamlined, maintenance-focused version of the Car Care Advantage Plan.

This is all part of our mission to make things simpler, smarter, and more effective for your team and your customers.

💬 Q&A With Our Founder, Steve Blanchard

Want to know what drives Empire State Warranty forward? We sat down with our founder for an honest and insightful Q&A covering everything from the origins of ESW to the big goals we have for 2026.

📖Read the full interview

📍 Catch Us at SNEIADA/MIADA 2026!

Empire State Warranty is proud to be a Preferred Partner of the SNEIADA — and we’ll be attending the 2026 Annual Meeting & Trade Show on March 5, 2026 in Norwood, MA.

🗓️ It’s a full day of innovation, strategy, and dealer-focused learning.

Swing by to chat with us and find out what ESW has planned for the year ahead.

📝 Register Here

📣 Dealer Spotlight: Roberts Auto Services

Justin Roberts, Owner of Roberts Auto Services (Former Diamond Dealer), continues to thrive with ESW programs:

“We keep it simple — ESW’s programs are easy to understand, easy to sell, and actually work for the customer. Our team sees the results in real-time. That’s why we keep coming back.”

Shoutout to Justin and the Roberts Auto Services team for their continued success!

📰 Industry Watch: Dealers Head Back to Basics in 2026

As shared in a recent WardsAuto article, the NADA Show 2026 has made one thing clear — 2026 is the year of operational efficiency.

Dealerships across the country are doubling down on fixed ops, F&I efficiency, and used car profitability — all areas where ESW is built to help.

With EV tax credits fading and tariffs stabilizing, there’s never been a better time to optimize your back-end strategy and lean into what works.

"People do not buy goods and services. They buy relations, stories, and magic”
— Seth Godin

Learn More About Empire State Warranty

About Us

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