







Inside the 2025 Empire State Warranty Diamond Dealer Event
It’s official—this was our best Diamond Dealer Event yet.
Our third annual event brought together some of the top-performing dealers in the Empire State Warranty network for four unforgettable days at The Sagamore Resort on Lake George at the end of June.
More importantly, we watched dealers connect, exchange ideas, and build relationships that are already turning into real business opportunities.
From an incredible Dealer 20 session and F&I training to our awards ceremony, golf outing, and a private party aboard The Morgan on Lake George, this year’s event raised the bar once again.
Here’s a look back at an unforgettable weekend.
🧠 Inside Our Dealer 20 Session
One of the most valuable parts of the weekend was our Dealer 20 session—a collaborative discussion designed to give dealers the opportunity to share real-world experiences, strategies, challenges, and ideas with other successful automotive professionals.
From artificial intelligence and inventory acquisition to technician recruitment, service operations, lending, and reputation management, the conversation covered nearly every area of dealership operations.
We put together a detailed recap of many of the key topics and insights discussed in the room.
🏆 The 2025 Diamond Dealer of the Year!
Congratulations to Frank Siena’s Auto Sales on being named Empire State Warranty’s 2025 Diamond Dealer of the Year! Your team’s commitment to delivering outstanding customer experiences and consistently offering quality protection products has officially earned you the top spot!
🏆 Our Second Ever Hall of Fame Inductee: Jesse Licari
A trusted partner since the beginning, Jesse has consistently demonstrated loyalty, trust, and a commitment to growing alongside ESW.
As ESW President, Steve Blanchard, said: “Jesse has never acted like just another dealer partner—he has always acted like an extension of the ESW team.”
💎 Congratulations to All of Our 2025 Award Winners
- Diamond Dealer of the Year: Frank Siena’s Auto Sales
- Diamond Dealer: Nimey’s New Generation Cars
- Diamond Dealer: Exit5 Auto Group
- Diamond Dealer: Lusso Motors
- Diamond Dealer: Queensbury Auto Mall
- Diamond Dealer: Tecforce Automotive
- Diamond Dealer: Licari Motor Car
- Rookie Dealer of the Year: Roberts Auto Services
- Most Improved Dealer of the Year: Tower Auto Sales
- Rising Star of the Year: Greenport Auto Sales
- Service Advisor of the Year: Rachel Lyndaker — Nimey’s New Generation Cars
- Service Director of the Year: Joe Scialdone — Licari Motor Car
- ESW Hall of Fame Inductee: Jesse Licari
💎 Want a Seat at the Next Diamond Dealer Event?
The path to Diamond Dealer status is built on consistency.
Our Diamond Dealer rankings recognize outstanding dealer performance across key factors including Net Revenue Year-to-Date, Loss Ratio, and Contract Volume.
But Diamond status is about more than an award.
Diamond Dealers unlock exclusive benefits including attendance at our annual Diamond Dealer Event, discounts on products and tools like the Impact F&I Menu, priority opportunities for exclusive F&I training with Reahard & Associates, and more.
Didn’t make it to The Sagamore this year? The next race is already underway.
Talk with your ESW representative about where you currently stand and create a plan to earn your seat at the next Diamond Dealer Event.